McCarthy, E.J. <br/><br/>
Basic marketing: a managerial approach 

 - London   E.J.  1978 
 - 767 p. 
<br/><br/> 17733 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Applied  Economics
<br/><br/><label>Dewey Class. No.: </label>658.8  / MCC