Fundamentals of digital Marketing - Bhatia, Puneet (Chennai Pearson Education, 2023)
Established since its first edition, this book is primarily designed for learners in the field of finance and management across universities and institutes. The content approach devised is simple-to-difficult, keeping in mind first-time learners. Practicing managers$1 (Bboth in finance and non-finance areas$1 (Bwill find this book equally useful as it offers understanding and analysis of financial and accounting informations
Keywords: Commerce & Management