000 00323nam a22001097a 4500
005 20250210145514.0
008 250210b |||||||| |||| 00| 0 eng d
082 _a658.805
245 _aJournal of marketing (Vol.35)
260 _aChicago
_b American marketing association
_c1971
942 _2ddc
_i278048
999 _c61964
_d61964